Do you love all things pumpkin spice a ‘latte?’
Pumpkin Spice is back in season at Starbucks. Now that September is here, the perennially popular flavor is back on the market and surfacing all around Wilkes University.
A mixture of cinnamon, ginger, cloves, nutmeg sums up pumpkin spice latte.This beverage has been rated as the most popular seasonal drink at Starbucks,with more than 200 million being sold since its creation 13 years ago, according to the Washington Post.
Starbucks continues to be a popular go to place to get a pumpkin spice fix. Its menu includes a wide variety of the favorite fall flavor. Starbucks offers many pumpkin-based baked goods like pumpkin bread, pumpkin cheesecake muffins and a pumpkin scone, but the pumpkin spice obsession does not end there.
Starbucks has also launched a pumpkin spice chai, a pumpkin spice creme and a pumpkin spice frappuccino.
Pumpkin spice lattes continue to be the leading driving force behind the flavor. The Pumpkin Spice Latte brought in $100 million in revenue last fall, according to Forbes’s website.
The Daily Mail has even described the Starbucks pumpkin Spice Latte as a “social media master,” claiming that it is just as popular online as it is physically.
The drink has its own Twitter, Instagram and Tumblr accounts. Its online persona goes by “The Real PSL.” The PSL currently has around 115,000 followers on Twitter. Celebrities have gotten in on the social media outcry as well. The Huffington Post reported celebrities like Katy Perry tweeting about the flavor’s return. Brittany Snow got her opinion out tweeting,
“Nothing is more surprising, yet oddly exciting than the return of the pumpkin spice latte. If you like pumpkin pie, you will like a pumpkin spice frappe. I like the pumpkin lattes. I am at Starbucks several times a week, so the baristas know me on a first name basis. Pumpkin muffins are great,” Parker Dorsey, a computer science major said.