Love your Melon offers a way to give back
There are many slogans that support types of cancer. Some slogans are “Fight Like A Girl,” “Cancer Sucks,” “Choose Hope,” “No One Fights Alone,” “I’m Stronger Than You Think” and “Together We Will Win.”
One cancer slogan that has become a social media phenomenon is called “Love Your Melon.” Love Your Melon is an organization that has spread to various college campuses and is trending across the nation.
According to Love Your Melon, the organization was founded in an entrepreneurship class at the University of St. Thomas in St. Paul, Minn., by two friends, Zach and Brian. On a mission to improve the lives of children battling cancer since October 22, 2012, Zach and Brian began with the simple idea of putting a hat on every child battling cancer in America.
The organization, which can be found at www.loveyourmelon.com, stated “Love Your Melon” embarked on two nationwide tours in 2014 to spread its mission from coast to coast. It has since worked to establish a network of college students called Love Your Melon Ambassadors who are responsible for spreading the mission of the organization in their own city. To date, more than 9,000 college students at over 575 different schools nationally have signed on as ambassadors to sell and donate hats.
As a part of the new partnership with Cure Search and The Pinky Swear Foundation, “ambassadors will work directly with both organizations in the fight against cancer.”
For those who do not already know, “Love Your Melon” has come to Wilkes. “Love Your Melon” has beanies in multiple colors and styles. The organization also has baseball caps. Many people have been wearing them on and off campus and the best part is that when you see one person wearing a hat that means a child that is suffering from cancer is wearing theirs as well.
The Wilkes club consists of 21 members who are all trying to spread the word to support cancer research and support those who are struggling. If an individual cannot afford a hat, then simply spreading the word helps the message get across as well.
Awareness is essential. “Love Your Melon” Wilkes University club member Ashley Weber had a lot to say about this great cause.
“Twenty-five percent of the proceeds goes to Pinky Swear, a foundation that provides financial support to families for medical bills, transportation costs to and from treatment, etc,” Weber explained. “The other 75 percent of the proceeds goes to Cure Search, which is pediatric cancer research. Love Your Melon is such an important organization, as no child should have to battle cancer alone.”
The mission for “Love Your Melon” is to provide a beanie to every child in America who is battling cancer. When a child gets a beanie, Wilkes University campus club members go to a home, hospital and or treatment center and provide an “adventure” for that child.
If you or someone you know would like to purchase a hat online please go to www.loveyourmelon.com and select Wilkes at checkout. You can follow LYM on Facebook, Twitter, and Instagram for more details.
Allison is a sophomore elementary childhood education major with a special education certification. She is a staff writer for the Opinion section.